breathe.smile.repeat.
If you’re in the business of improving pregnancy, birth, or postpartum I’m here to help.
If you’re in the business of improving pregnancy, birth, or postpartum I’m here to help.
Custom WordPress websites done-for-you or beautiful DIY Showit templates! Your 24/7 sales tool is thoughtfully designed to attract your dream clients!
Custom branding and marketing materials that perfectly reflect your unique business and helps you attract your dream clients!
Clarity & guidance. Whether you’re just starting out or have an existing brand, I’m here to help! Breathe & release that stress, I’ve got your back!
There are a million templates and guides available online, but what’s missing is that none of them speak to “birth work”! I’ve created lower-cost options and beautiful birth worker merch, all crafted by a birth worker for birth workers!
Incredible social media graphics library created just for birth workers! Beautiful graphics done for you! Save time, save sanity, be more effective, look ahhh-mazing.

I know birth work.
I’m Kristen, a designer and visual storyteller with 18+ years of professional design experience. After becoming a parent and learning more about the maternity care crisis, I found myself called into the birth world. I began by training professionally as a birth doula and becoming certified as a childbirth educator.
The deeper I got, the more I understood how connected it all is. Birth sits at the intersection of race, gender, misogyny, access, power, healthcare, history, and community. That nuance matters, and it’s often overlooked or unseen. I see it, and I know you do too. It just needs to be communicated visually, clearly, and thoughtfully.
I started Wild World Mama to support the people already inside the movement, doing the work to improve maternity care. My team and I help birth workers and organizations translate that complexity into brands and websites that feel clear, human, and true to the work behind them.
Because when changemakers can clearly and confidently show people who they are, what they do, and why it matters, their work has a better chance of reaching the people who need to see it. Clarity helps create momentum. It helps us see the path forward. It gives community-based businesses more visibility and helps them be seen with the credibility and legitimacy their work already deserves.
Design is only one small piece of a much bigger puzzle, and it’s the piece I know how to help with.
I’m here to be the person in your corner who gets the nuance, truly sees you and your efforts, and knows how to help bring your vision to life.
Wild World Mama was specifically created for the birth workers driving positive change in their own communities. I’m here to give you tools and support to help you be more effective in your efforts!
DOULAS & Midwives
CHILDBIRTH EDUCATORS
Birth Advocates & Activists
IBCLCS & LACTATION CONSULTANTS
Birth Justice Organizations
Reproductive Justice Organizations
BIRTH CENTERS
PMADS MENTAL HEALTH PROVIDERS
Trauma-Informed Care Providers
HOME BIRTH PROVIDERS
PRENATAL SERVICES
POSTPARTUM SUPPORT
AND ANYONE ELSE IN THE REALM OF IMPROVING PREGNANCY, BIRTH, AND POSTPARTUM.
DOULAS. MIDWIVES. IBCLCS, AND MORE! IF YOU’RE IN THE BUSINESS OF IMPROVING PREGNANCY, IMPROVING BIRTH, OR IMPROVING POSTPARTUM FOR FAMILIES IN YOUR COMMUNITY I’M HERE TO SUPPORT YOU!
WHEN YOU LOOK GOOD, WHEN YOU LOOK COMPETENT, WHEN YOUR MESSAGE IS ON-POINT, YOU CAN START TO ATTRACT MORE OF THE RIGHT CLIENTS INTO YOUR BIRTH BUSINESS. LEVEL-UP AND START TO COMPETE WITH THOSE BIG-BUDGET HOSPITAL BRANDS WITH THE SAME LEVEL OR BETTER DESIGN.
Ever see a beautiful template online but then you go to make it real and…
I know birth work. The way I show up is a mesh of applying strategic design to the nuance of birth work. I’m Kristen, a designer, visual storyteller, and strategic thinker with 18+ years of experience in branding, web design, and development.
After becoming a parent and learning more about the maternity care crisis in this country, I found myself pulled deeply into the birth world. I trained as a childbirth educator and birth doula, immersed myself in the realities of birth in America, and eventually realized my greatest contribution wasn’t attending births. It was supporting the people already doing the work.
That’s why I started Wild World Mama.
Today, my team and I help midwives, doulas, birth workers, and organizations refining and reimagining maternity care show up clearly, connect with the people they’re here to serve, and bring their work to life through thoughtful strategy and design.
I’m here to be the person in your corner who understands the nuance of birth work and knows how to translate what you do into a brand and website that actually feels like you.

Step 1: Breathe. Smile. Repeat.
Step 2: View the design solutions available to help level up your birth business.
Step 3: Let’s schedule your project & make it real!
What is it?!
Are you creating or refining your birth business branding and looking for a little guidance on how to level up your branding & marketing approach? So you can gain some clarity as to how to attract more of your dream clients and therefore create sustainable income in your birth business! Use this FREE guide and apply it to your own birth business! In order to create a solid foundation for a strategic birth business brand, there is A LOT to consider. I’ve broken down key information into 10 core steps. Create at your own pace and make sure you don’t miss a thing with this incredible birth business guide.
What’s in the guide?

With a BONUS workbook to help plan your whole year!